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‘Get connected!’ call for applications

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With the ‘Get connected!’ call for applications, the Migros Culture Percentage is seeking to support projects that teach digital skills to financially disadvantaged people of all ages – in a practical way, on site and as equals.

The call for applications will run from 23 June to 31 October 2025, and the application form will be available here from 23 June 2025.

On Tuesday, 1 July 2025, from 1 p.m. to 1.45 p.m., we are holding an info call. Dial in via the Teams link and bring your questions with you!

Digitalisation is making rapid progress and changing our everyday lives. Yet some people struggle to keep up with the profound changes – people at risk of poverty, in particular, are often left behind. A lack of digital skills or limited access to devices makes many aspects of life more challenging – from finding a job to maintaining social connections.

The Migros Culture Percentage is supporting projects that teach digital skills to financially disadvantaged people of all ages through the ‘Get connected!’ programme – in a practical way, in their local environment and on equal terms.

We are looking for initiatives that promote digital inclusion for people affected by poverty: for example, associations, digital cafés, neighbourhood centres or peer-to-peer support programmes.

The call for applications will be open from 23 June to 31 October 2025

Together against poverty in Switzerland

Migros Culture Percentage is committed to social cohesion. Migros Culture Percentage supports people and organisations taking new approaches to tackling poverty in Switzerland. 

Background to the call for applications

Around 1,404,000 people in Switzerland are affected by or at risk of poverty – equating to around 16% of the Swiss population. In Switzerland, a person is considered poor if their income is not sufficient to cover their living expenses. However, poverty often also means being excluded from community life.

Migros Culture Percentage is committed to cohesion in Switzerland and supports people and organisations working to achieve equal opportunities and an inclusive society. The rapid advance of digitalisation brings many opportunities for society, but not everyone benefits equally. Over 30% of the Swiss population lack basic digital skills (see Mobiliar DigitalBarometer 2024). People at risk of poverty are more likely to be affected and run a greater risk of not keeping up with digitalisation.

The 'Get connected!' call for applications supports projects that help people at risk of poverty to develop digital skills and participate in everyday digital life.

Any questions?

Do you have any questions? Isabelle Ruckli, Project manager Social Affairs, will be happy to help. Write to isabelle.ruckli@mgb.ch

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